Jenna featured in ArtsBiz
Undefeated drag racer, cupcake baker and PR expert, Jenna Gruhala Oltersdorf, has practical tips for how to use social media to build your brand and grow your audience.
Entries by Jenna
How PR Works
Public relations can be an expensive tactic, mainly because the practice is much more than just picking up a phone and getting a story placed. A lot of work goes into a PR campaign
Snackbox Sweet Margarita
Ingredients:2 cups water1 cup sugar3/4 cup lime juice3/4 cup lemon juice1 cup tequila1/2 cup Amaretto Directions:Bring water to a boil, add sugar. Boil for three minutes, until sugar is dissolved. Remove from heat, let cool to room temperature. Add lime juice and lemon juice to sweet syrup mixture. Add tequila and amaretto. Once combined, […]
Meatballs
Ingredients:2 eggs1 to 1.25 pounds ground beef1 small red onion, chopped1/2 cup milk1 1/2 cups ketchup1/4 cup prepared yellow mustard1/4 cup red wine vinegar1 teaspoon crushed sea salt1 1/2 cups cracker crumbs1/2 cup brown sugar Directions:Preheat oven to 350 degrees. Beat all ingredients in a large mixing bowl. Form the mixture into balls and place […]
Pumpkin Bars
One of my favorite recipes from the late, great Karen Gruhala. YUM. Ingredients for Bars:2 cups all-purpose flour2 teaspoons baking powder2 teaspoons ground cinnamon1 teaspoon baking soda1/4 teaspoon salt4 eggs1 15-ounce can pumpkin1 2/3 cups sugar1 cup cooking oil Ingredients for Frosting:4 ounces cream cheese, softened1/4 cup butter, softened1 teaspoon vanilla2 cups powdered sugar Preheat […]
Amy’s Margarita Cake
This recipe was given to me by my favorite CFO, Mrs. Amy Crump in 2002. Ingredients:White cake mix1 can of frozen margarita mix (10 ounces), thawed Prepare the cake as directed on the package, but substitute the water requirement with margarita mix. Make up the difference with water, if necessary. Bake as directed. For frosting, […]
Staying Productive in a Home Office
We all face challenges throughout the work day. Some challenges are just … there, like a difficult boss. But other challenges, like an inefficient work space, can be evaluated and fixed.
YouTube Reporters’ Center Debuts
With the explosion of news reports from non-media folks using new technology, YouTube, which ends up hosting
Strawberry Cream Cheese Dessert
Ingredients:1/2 stick margarin1/2 cup flour1 (8 oz.) package cream cheese1 cup powdered sugar1 container Cool WhipFresh strawberries1 1/2 cups sugar4 tablespoons corn starch1 1/2 cups waterStrawberry gellatin or Jell-O1 teaspoon fresh lemon juice Cream 1/2 stick margarin and 1/2 cup flour. Pat into 9×13 pan. Bake at 350 degrees for about 15 minutes or until […]
Low-Fat Chocolate Cheesecake
Ingredients:3/4 cup graham cracker crumbs1/4 cup sugar3 (8 oz) packages low-fat cream cheese1/3 cup unsweetened cocoa3 tablespoons flour1 (14 oz) can fat-free sweetened condensed milk3 egg whites1 egg1/4 cup semi-sweet chocolate chips, melted1 1/2 teaspoon vanilla extract Preheat oven to 300 degrees. Spray bottom of Springform pan with non-stick spray. Combine crumbs, sugar; sprinkle evenly […]