The In’s and Out’s of a Successful eNewsletter Campaign
Business, Design, Public RelationsWe see it all the time especially around the holidays—our email is overflowing with messages about the same deals. Nordstrom’s Labor Day Sale, Dillard’s President’s Day Sale
PR: You’re Doing it Wrong
Public RelationsI’m old. I’ve been in this business for a long time. Want proof?
5 Ways to Build Relationships with Reporters
Public RelationsPR pros often forget that there’s more to public relations than awesome communication skills, contacts, and a great pitch. Building a solid relationship with reporters is crucial
Tips for a Successful Media Interview
Public RelationsSome people feel comfortable being in front of a camera, others may not feel the same way. In the public relations industry, we are taught how to execute media training for our clients.
“Put That Release on the Wire”
Public RelationsAt Snackbox, we know how to find and distribute great news for our clients, from publicizing a new product or event to announcing a new service.
8 Great Tips for Combatting Writer’s Block
Public Relations, Social MediaAh, the dreaded writer’s block. We have all endured it at some point in our lives. You go from having many creative thoughts pouring out of you to blankly staring at your computer screen waiting
The News Release Isn’t Dead
Public RelationsJust because a news release is written, it doesn’t automatically guarantee media coverage. To that end, there are a number of materials that we use in order to get the job done.
Elements of a Strong Story Angle
Public RelationsEvery story is unique, but what truly makes a story angle strong? I interviewed Snackbox’s PR pros about their insights and secrets into what the process entails.
Every story is unique, but what truly makes a story angle strong? I interviewed Snackbox’s PR pros about their insights and secrets into what the process entails.
Every story is unique, but what truly makes a story angle strong? I interviewed Snackbox’s PR pros about their insights and secrets into what the process entails.
How to Select the Best PR Firm
Business, Public RelationsYou’ve got the next great business idea. You’ve got the backers excited about your idea, the staff is in place and you’re ready to hit the streets. Now all you need is a public relations firm
What's Your Reputation?
Public RelationsQuick! What is the first word that comes to mind when you think of Lindsay Lohan? What about Charlie Sheen? How about Oprah? All pretty different answers, huh? Why is that?