Snackbox Sets the Table with Chinet Environmental Messages
CHICAGO (July 22, 2008) – Chicago-based Snackbox PR has won publicity assignments on the Chinet disposable tableware account. Partnering with Chinet advertising agency of record, The Buntin Group of Nashville, Snackbox will oversee brand publicity and execute Chinet brand environmental messages.
“Chinet Classic White and Chinet Casuals Plates are disposable tableware made from 100 percent pre-consumer recycled material; material that would otherwise go into a landfill,” said Jenna Gruhala, Principal of Snackbox PR. “We’re proud to align ourselves with a major brand that truly cares about protecting and preserving our environment.”
Further, both lines are certified chlorine-free and are biodegradable in home composting. The process takes about 60 days and the end result is a great base for your flower or vegetable garden. Plus, Chinet Classic White and Chinet Casuals tableware are still microwave safe and available in a variety of sizes.
“Chinet has a heritage we’re proud of in making strong plates that help create strong memories when friends and families gather and a long history of protecting our environment,” said Julie Stoetzer, Chinet Brand Marketing Manager. “We pursue sustainable processes in production through preservation of natural resources because we care about our planet and the impact we have on everything we touch.”
Huhtamaki American, Inc., makers of Chinet products, practices sustainable processes in the production of both consumer and specialty packaging. By using recycled materials in the production of molded fiber products Huhtamaki annually saves:
– Nearly three million trees each year
– One billion gallons of water which is equal to the supply of water for a city of 10,000
– 65 million gallons of oil or the equivalent of 31 million gallons of gas
These green efforts, along with programs to reduce its pollution and power use, have earned Huhtamaki a number of awards, including the Environmental Protection Agency’s (EPA) Environmental Achievement Award. For more information about Huhtamaki sustainability efforts processes, visit www.mychinet.com/environment.
About Snackbox
Snackbox is a Chicago-based design and public relations agency with a network of highly experienced and talented independent professionals spanning the United States. Snackbox principals Eric Oltersdorf and Jenna Gruhala believe their agency provides clients with the best possible work at the best possible price. Clients range from established brands like Chinet premium disposable tableware to rapidly growing businesses like Stronger Seniors. For more information about Snackbox, visit us at www.snackbox.us.
About the Chinet Brand
Made in America since the 1930s, Chinet disposable tableware has a long history of making strong plates and even stronger memories as friends and family gather. Chinet products give you the strength and style you depend on with the added piece of mind knowing you’re using environmentally friendly products. For more information about Chinet and its family of products, visit www.mychinet.com.
About The Buntin Group
With over $154 million in annualized client billings, The Buntin Group is the largest brand communications agency in Tennessee and one of the top 150 in the country. For more information visit www.buntingroup.com.